Sales Advantage

Course Description

Selling is a lot more than just describing a bunch of features and benefits. And in today's world, selling is more competitive than ever before.

• Quotas keep growing
• It's tougher to get to decision-makers
• Competition is fierce and continues to grow in the marketplace
• Customers demand much more
• Your own company wants to "raise the bar" of sales performance.

What has worked in the past doesn't seem to be working anymore. Good sales people follow a process that leads from prospecting to closing. Great sales people combine that process with the drive to make the sale.

Frankly, however, if that's all the course did, it would only take you halfway to the sale. That's because how you talk to your prospect, how you present yourself and how you relate to the customer are as important as the facts about your product or service. To make the sale, you need to display confidence in yourself, present your solution enthusiastically and influence the conversation towards the conclusion you want.

Sales Advantage is the only course that gives you these critical ingredients for making the sale, because it is the only one that interweaves Dale Carnegie Training's proven principles of success into every session. It will turn you into a sales leader because it develops the whole you. You gain not just an intellectual understanding of sales techniques but also the emotional drive to put them into action. If you want the confidence, enthusiasm and the ability to influence people, sign up for Sales Advantage today

Who Should Attend
Sales people - whether they are new hires or have been on the job for a while. Sales Advantage will turn you into a sales leader because it develops the whole you.

You Will Be Able To

• Connect with decision makers
• Display confidence in yourself and your company
• Leverage referrals
• Build credibility
• Ask the right questions
• Use 6 tactics to win commitment
• Influence the conversation so that it reaches a mutually beneficial conclusion
• Follow up in a way that creates additional sales opportunities

Format
Sales Advantage is a sales process improvement programme that runs in various formats. The most popular is an eight-week course running one night per week for 3.5 hours per session. This proven, time-spaced learning methodology allows you to practice between sessions so that these principles become part of your skill set. (Starting times and formats may vary according to location)